This Zitcmobile Bulk SMS User Agreement ( “this Agreement”) describes the terms and conditions (“Terms and Conditions”) for use of the Zitcmobile Bulk SMS Service ("the Service") by the User (hereinafter referred to as "the User" or "the Customer"). PLEASE READ THEM CAREFULLY. This Agreement, the Code of Conduct, and the information provided in the User Information Registration Page represent the entire Agreement between Zitcmobile and the Customer (individually referred to as the “Party” and collectively referred to as the “Parties”) with respect to the subject matter hereof. By continuing to use the Service, the Customer agrees to be bound by this Agreement and to observe and perform the Terms and Conditions herein, and to make the payments herein set out. 1. Acceptance 1.1 Zitcmobile shall permit use of the Service (as defined below) subject to the Terms and Conditions of this Agreement. By continuing to use the Service in any way, it is agreed herein that the Customer has read, understood and accepted all the Terms and Conditions of this Agreement and the Code of Conduct unconditionally. The Customer must not continue to use the Service if the Customer does not understand or agree to the Terms and Conditions of this Agreement. 1.2 The Customer agrees to abide by all applicable laws, regulations and network operator or Service Provider requirements. Any complaint from a network operator or Service Provider will be regarded in a very serious light and the Customer’s use of the Service may be terminated or suspended accordingly. 1.3 It should be noted that the use of different services offered by Zitcmobile on its Website (“the Service Website”) may be subject to additional terms and conditions as indicated on that part of the Service Website. The Customer’s use of these services will also be subject to the terms and conditions governing the relevant services. 2. Duration 2.1 This Agreement between the Parties shall commence upon the Service activation and shall continue in force thereafter unless terminated earlier in accordance with Clauses ?7 and ?8 of this Agreement. 3. Conditions of Use 3.1 Registration: 3.1.1 The Service will be available via the Internet. Therefore, in order to use the Service, the Customer must obtain access to the World Wide Web, and pay any service fees associated with such access. In addition, the Customer must provide all equipment necessary to make such connection to the World Wide Web, including a computer and modem or other access device. 3.1.2 The Customer interested in this Service should register on the Service Website. The Customer will be required to review and accept the Terms and Conditions of this Agreement and the Code of Conduct. 3.1.3 The Customer must provide current, complete and accurate information in the User Information Registration Page. Zitcmobile customers must include the Customer’s Commercial Registration (CR) or CPR details. Non-Zitcmobile customers may be requested to provide a method identification to verify their identity. Inaccurate details will result in suspension of service. 3.1.4 Once the request has been approved by Zitcmobile , the Service will be activated and the Customer will be notified of the acceptance through SMS Messages and/or email. 3.1.5 Zitcmobile reserves the right to reject any request at its own discretion without justification. 3.2 Service Usage: 3.2.1 In order to use the Service after activation, the Customer should access the provided account on the Service Website or pre assigned servers. 3.2.2 The Customer must provide the username and password whenever the Customer subsequently wishes to use the Service. 3.2.3 The Customer shall generate and provide the list of Recipients’ numbers. The Customer is not permitted to send SMS Messages to Recipients who have made clear that they do not wish to receive SMS Messages or advertisements via SMS. Detailed guidelines for using the Service are available on the Service Website. 3.2.4 The Customer shall accept all liabilities arising from all transactions which are conducted by means of the Service where the password was provided. Zitcmobile will not be required to enquire into the authority of any person who uses the password and will assume that the Customer has authorised all transactions that are conducted through the use of the password and these transactions will be deemed to have been performed by the Customer himself. 3.3 SMS Cost: 3.3.1 The cost of each message consists of the message cost (network operator), database, customer care and handling cost. Zitcmobile reserves the right to modify, increase, or decrease the cost per message, for a specific network(s). 3.4 SMS Delivery: 3.4.1 Zitcmobile will use all reasonable endeavours to ensure the successful delivery of all messages. However, Zitcmobile does not warrant or guarantee that these messages will reach the correct destination or recipient, or will be received in their entirety, or will be received or sent within a particular time period. 3.5 Unauthorised Interference 3.5.1 Notwithstanding the other liabilities defined in this Agreement, the Customer will not interfere with or jeopardize the functionality or the operation of any part of the Service or attempt to interfere with or jeopardize the functionality or operation of any part of the Service. This includes, but is not limited to, attempting, permitting or assisting any person to gain unauthorised access to the Service, other accounts, computer systems or networks connected to the Service, through password mining or any other means, copy; tamper with; reverse engineer; de-compile; disassemble; re-write and/or re-engineer any part of the Service, the Zitcmobile Website or any application used in, or provided as part of the Service. 4. Payment 4.1 In order to be able to send bulk SMS Messages to the targeted audience, the Customer must pay the associated cost(s) of sending in advance. 4.2 All payments shall be made through the payment facility available on the Service Website or to be paid in cash or cheque at Zitcmobile bank specification subject to availability. 4.3 All payments by the Customer are final and non-refundable. Should the Customer believe there have been improper charges for the Service, Zitcmobile must be notified providing any information necessary in order to review and resolve the query. The query must be submitted as soon as reasonably possible but in any event within ten (10) business days of the date of the relevant bank statement reflecting the charge. 5. Privacy Policy 5.1 The Customer is obliged to supply all information requested by Zitcmobile . The aforesaid information shall be kept confidential, complete and accurate. In this regard, the Customer undertakes to notify Zitcmobile at the earliest and in writing of any change relating to such information. 5.2 All information given by the Customer is for identification and verification purposes only unless otherwise agreed by the Parties. Zitcmobile will not disclose or use any information submitted by the Customer for any purpose other than that for which the Customer is using the Service. 5.3 Zitcmobile shall protect the Customer’s information using the same standard of care that it applies to safeguard its own confidential information and that the information shall be stored in such a way as to prevent any unauthorised disclosure thereof. 6. Confidentiality Both Parties agree that neither party shall disclose to any third party any details whatsoever of this Agreement without the prior written consent of the other party except as may be provided in this Agreement or except as shall be required by a court of competent jurisdiction, and that such obligation shall survive the expiry of this Agreement and shall endure for a period of five (5) years from the date of expiry of this Agreement. 7. Breach 7.1 Zitcmobile may terminate this Agreement immediately at its absolute discretion without written notice and shall retain all its rights to claim for payment of all accrued amounts and for any possible indemnities, if the Customer: 7.1.1 commits a material breach of this Agreement which cannot be remedied; or 7.1.2 is repeatedly in breach of this Agreement; or 7.1.3 commits any fraudulent or unlawful conduct related to the Customer’s use of the Service. 7.1.4 is the subject of a bankruptcy order, or becomes insolvent, or goes into voluntary or compulsory liquidation. 7.2 Termination of this Agreement under the provisions of sub-clause 7.1 will not entitle the Customer to a refund of all of or any part of the amounts paid. 7.3 Where as Zitcmobile is obliged to defend any action against Zitcmobile as a consequence of the Customer’s breach the Customer agrees to be responsible for all costs and expenses incurred by Zitcmobile including its legal and professional costs on a full indemnity basis. 8. Termination 8.1 The Customer shall be entitled to terminate this Agreement at any time. However, amounts paid by the Customer shall not be refundable. 8.2 Notwithstanding clause 7, Zitcmobile may terminate, change, suspend, or discontinue this Agreement, the Service and/or the Customer’s use of the Service, including the availability of any features of the Service, at any time. In the event of termination of the Service or of the Customer’s use of the Service by Zitcmobile for reasons other than those contained in clause 7, Zitcmobile shall provide the Customer with a written notice period of ten (10) calendar days in which the Customer has to use any remaining credits, thereafter they will expire and no refund will be given. 9. Disclaimer/ Limitation of Liability 9.1 The Service is provided as is. 9.2 The Customer shall be responsible for maintaining the confidentiality of the password and shall notify Zitcmobile immediately in writing if the confidentiality of the password has or may have been compromised. 9.3 The Customer acknowledges that SMS Messages are transmitted unencrypted. 9.4 Zitcmobile shall not be responsible for any injury, loss, liability, claim or damage of any kind suffered or incurred by the Customer or any user of the Service which results from or relates to the Service, the Terms and Conditions, the Customer’s access to the Service Website, utilization of the Service or reliance on any information contained on the Service Website. 9.5 Without limiting sub-clause ?9.4 above, Zitcmobile will not be responsible and its liability is excluded for the following: 9.5.1 All statements made by the Customer or users of the Customer’s account; 9.5.2 Any Liability arising directly or indirectly out of not complying with the Terms and Conditions herein and/or the terms and conditions of the Code of Conduct; 9.5.3 The unavailability or the consequences of the unavailability of the Service Website or the Service for any reason; including but not limited to failure of, malfunction or defect of any nature in the Service Website or of the Internet network or a telecommunications network; 9.5.4 Any act or failure to act by any other third party involved in delivering the Service, including but not limited to the failure of a financial institution to carry out in whole or in part any transaction which it has been requested to perform; 9.5.5 Any circumstances for any indirect, contingent or consequential loss (including, but without being limited to, loss of revenue, loss of data, loss of business or loss of profits) sustained or incurred by the Customer, howsoever arising. 9.6 Where applicable, Zitcmobile shall not warranty the delivery and accuracy of non-English language sections/ SMS Messages to Mobile devices which do not support non-English languages. 9.7 Zitcmobile reserves the right to enhance, develop, and modify services and contents on its Website at any time. 9.8 The Customer is solely responsible for all acts or omissions that occur under its account or password, including the content of any transmissions through the Service. 9.9 Zitcmobile will not be held liable to any third party claims and/or actions taken with respect to the Service offered. The Customer agrees to give Zitcmobile all reasonably necessary assistance in handling a claim by a party against Zitcmobile which is related to the Customer’s use of the Service. Any defence or negotiated settlement, as decided upon by Zitcmobile , will be binding on the Customer. 9.10 Without limitation to the exclusions set out above, any proven liability arising out of Zitcmobile 's negligence or conduct or that of its employees, agents or sub-contractors or of network or service providers involved in the provision of the Service, shall be limited to an amount not exceeding one (1) month’s average payment by the Customer for the use of this Service. 10. Intellectual Property 10.1 All information, right, title and interest relating to copyright, trade mark, patents and trade names, trade secrets and any other proprietary rights, whether registered or unregistered and however embodied, communication media, and systems associated with the Service and/or the Service Website and the underlying services ("the Intellectual Property") shall vest in Zitcmobile and remain the sole property of Zitcmobile. By using the services, the Customer does not obtain any rights in the infrastructure, content or software associated with the services. 10.2 The Customer agrees not to use, challenge, or exploit the Intellectual Property in any way unless the Customer has been given prior written consent by Zitcmobile . 10.3 The Service may include material or content which is owned by third parties and/or the rights in which vest in third parties. The Customer may not use, copy, exploit or publish any aspect of the Service, without the prior written consent of the owner of the rights therein. 10.4 Each Party shall promptly inform the other of any claims in respect of patent rights, copyrights, registered designs or other Intellectual Property rights and shall make no settlement thereof without giving to the other prior notice of the claim and a reasonable opportunity to deal with the same. 11. Events beyond Zitcmobile ’s Reasonable Control 11.1 Zitcmobile shall not be liable to the Customer if it is unable to perform any obligation or provide the Service because of any factor outside Zitcmobile ’s reasonable control, including (but not limited to) act of God, fire, extreme weather conditions, industrial action, default or failure of a third party, war, act of government or state, terrorist acts, civil commotion, insurrection or embargo. 12. Governing Law and Disputes 12.1 This Agreement shall be governed by and construed in accordance with the laws of the Kingdom of Bahrain and the parties hereby submit to the jurisdiction of the Kingdom of Bahrain Courts. 13. Miscellaneous 13.1 The Gregorian calendar shall apply. 13.2 The Customer shall not assign any of its obligations under this Agreement without the prior written consent of Zitcmobile / 13.3 The clause headings are included in this Agreement for ease of reference only and are not to be considered as an integral part of this Agreement. 13.4 This Agreement supersedes and merges any and all prior agreements, promises, understandings, statements, representations, warranties, indemnities and inducements to the making of this Agreement relied upon by either Party, whether written or oral, explicit or implied. 13.5 Should any provision of this Agreement prove to be unenforceable, illegal, invalid or otherwise void for whatever reason; the offending provision shall be deemed deleted and the remaining provisions shall continue in full force and effect. The invalid, illegal or unenforceable provision shall be replaced by a mutually acceptable provision, which, being valid, legal and enforceable, comes closest to the intention of the Parties with respect to the invalid, illegal, or unenforceable provision. 13.6 No delay, neglect or forbearance on the part of either Party in enforcing against the other Party any term or condition of this Agreement shall either be, or be deemed to be, a waiver or in any way prejudice any right of that party under this Agreement. 13.7 All notices/complaints must be directed to Zitcmobile in writing and within ten (10) business days of the event causing the objection. 13.8 The Parties acknowledge that this Agreement and its performance does not create a partnership or joint venture between any of the parties. The Parties agree that, for purposes of this Agreement, each Party shall be solely responsible for its own acts and omissions. Neither of the Parties shall be responsible for any loss or damage caused by the act or omission of the other Party or by virtue of this Agreement. 13.9 Zitcmobile reserves the right to amend this Agreement with notice. The Customer may not alter the Terms and Conditions without the written consent of Zitcmobile 14. Interpretation 14.1 “SMS” means Short Message Service, is the ability to send (or receive) a text message of about 160 characters to (or from) an SMS enabled device (e.g. SMS enabled mobile phone). 14.2 “Service Provider” means a party which has entered into a commercial arrangement with Zitcmobile for the delivery by Zitcmobile of SMS Messages to phone users. 14.3 “SMS Message” means a message sent via SMS by or on behalf of the Service Provider that is designed to promote the sale of or demand for goods or services whether or not it invites or solicits a response from the Recipient, unless otherwise specified. 14.4 “Zitcmobile Bulk SMS” means an SMS purchasing scheme whereby the Customer may purchase SMS messages in large quantities for use within their internal and/or external environments. 14.5 “the Service” means Zitcmobile Bulk SMS service, unless otherwise specified. 14.6 “Code of Conduct” means the document provided by Zitcmobile stating the general Terms and Conditions to be signed and faxed by the Customer. 14.7 “Recipient” means person who receives an SMS message, either intentionally or unintentionally.